Most professionals agree that maintaining customer satisfaction is essential to brand protection, but how can they be sure consumers are truly satisfied? … The best approach is to ask them via a well-designed consumer surveys program.
Surveys take the guess work out of defining what drives consumer happiness and effectively say, “We care, and if necessary, we will rectify the situation.”
Benefits to Clients
As the buffer between consumers and clients, Optio uses surveys to generate a collective voice for consumers and make real-time adjustments to collection strategies.
This consumer-centric approach focuses on individual consumer needs, encouraging them to remain loyal to the brand and engaged in the payment process.
In addition to creating a positive experience for consumers, Optio surveys also identify relevant consumer trends, deter media coverage, reinforce retention and drive collection results.
When Does Optio Conduct Surveys?
Optio offers the option to participate in surveys when:
- Consumers contact Optio to make payments or respond to messages
- Optio representatives phone consumers
What Does Optio Ask During Surveys?
Optio asks essential questions about a consumer’s overall satisfaction as well as the promptness of service and the collector’s ability to answer questions, listen to concerns, provide valuable options, and communicate with respect.
Brand protection is based on consumer satisfaction — contact us to learn more.